This statistic illustrates UK marketers' plans regarding changes in content marketing investment. During the survey in May 2014, 43 percent of marketers reported that content marketing would take a greater proportion of budgets in 2015.
How do you see your investment in content marketing, as a proportion of your total communications/campaign budgets, changing in 2015?
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Chartered Institute of Marketing. (December 31, 2014). How do you see your investment in content marketing, as a proportion of your total communications/campaign budgets, changing in 2015? [Graph]. In Statista. Retrieved May 10, 2024, from https://www.statista.com/statistics/417546/investment-in-content-marketing-changes-according-to-marketers-uk-survey/
Chartered Institute of Marketing. "How do you see your investment in content marketing, as a proportion of your total communications/campaign budgets, changing in 2015?." Chart. December 31, 2014. Statista. Accessed May 10, 2024. https://www.statista.com/statistics/417546/investment-in-content-marketing-changes-according-to-marketers-uk-survey/
Chartered Institute of Marketing. (2014). How do you see your investment in content marketing, as a proportion of your total communications/campaign budgets, changing in 2015?. Statista. Statista Inc.. Accessed: May 10, 2024. https://www.statista.com/statistics/417546/investment-in-content-marketing-changes-according-to-marketers-uk-survey/
Chartered Institute of Marketing. "How Do You See Your Investment in Content Marketing, as a Proportion of Your Total Communications/Campaign Budgets, Changing in 2015?." Statista, Statista Inc., 31 Dec 2014, https://www.statista.com/statistics/417546/investment-in-content-marketing-changes-according-to-marketers-uk-survey/
Chartered Institute of Marketing, How do you see your investment in content marketing, as a proportion of your total communications/campaign budgets, changing in 2015? Statista, https://www.statista.com/statistics/417546/investment-in-content-marketing-changes-according-to-marketers-uk-survey/ (last visited May 10, 2024)
How do you see your investment in content marketing, as a proportion of your total communications/campaign budgets, changing in 2015? [Graph], Chartered Institute of Marketing, December 31, 2014. [Online]. Available: https://www.statista.com/statistics/417546/investment-in-content-marketing-changes-according-to-marketers-uk-survey/