Media penetration in Spain 2019, by media type and gender

This statistic displays the penetration of different media formats among men and women in Spain according to a survey carried out in 2019. While a higher share of men consumed both daily newspapers and radio, a greater share of women read magazines.

Share of people using different media in Spain in 2019, by media type and gender

MaleFemale
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Source

Release date

2019

Region

Spain

Survey time period

January to December 2019

Number of respondents

29,097 respondents

Age group

14 years and older

Method of interview

Face-to-face interviews, telephone interviews

Supplementary notes

Audience for the different media types was measured as follows:
Daily newspapers - readers/day
Supplements - readers/week
Magazines - readers/publication period
Radio - listeners/day
Television - viewers/day
Outside advertising - seen content/week
Cinema - viewers/week
Internet - users/day

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Statistics on "Media usage in Spain"

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