Daily newspaper subscribers in Sweden 2009-2022, by gender

Published by
Amy Watson,
Jun 20, 2023
Women are more likely than men to subscribe to daily newspapers in Sweden, with 53 percent of women responding to a survey in 2022 reporting having a print or digital daily newspaper subscription, compared to 52 percent of men. The 2022 figure recorded for women was the highest since 2016.

Share of daily newspaper subscribers in Sweden from 2009 to 2022, by gender

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Release date

May 2023

Region

Sweden

Survey time period

2009 to 2022

Number of respondents

6,660**

Age group

9-85 years

Method of interview

Telephone interviews and online survey

Supplementary notes

*From 2016 onwards: includes digital newspapers.
**Refers to 2022. The number of respondents may differ to previous years.
Figures for years 2009 to 2021 were previously published by the source.

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