Most popular online home improvement stores in Poland 2019, by brand awareness

This statistic shows the results of a survey on the most popular online home improvement stores in Poland in 2019. According to the survey, the most recognized online home improvement platform in Poland in 2019 was Allegro. Over 20 percent of respondents indicated this brand in a spontaneous awareness survey on e-commerce home improvement players.

Leading online home improvement stores by brand awareness in Poland in 2019*

Share of respondents
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Sources

Release date

July 2019

Region

Poland

Survey time period

April 18-26, 2019

Number of respondents

1,643 respondents

Age group

15 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The original question was worded as follows: "Wymień do trzech nazw serwisów internetowych sprzedających artykuły do domu i ogrodu (materiały wykończeniowe, dekoracyjne, meble itp.), które przychodzą Ci na myśl w pierwszej kolejności." English: Name up to three online home improvement store names that come to your mind in the first place.

The report was prepared by Gemius in cooperation with the Chamber of Digital Economy.

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Statistics on "E-commerce in Poland"

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