Opinions on ChatGPT text on travel: AI vs. human US 2023

A study conducted in February and March 2023 asked adults in the United States to guess whether a ChatGPT-generated text about travel was made by an Artificial Intelligence (AI) or a human. When presented with a text generated by the GPT-3.5 version, roughly 53 percent of respondents believed that it was either made or edited by a human. This figure rose to 66.5 percent for a text generated by the GPT-4.0 version.

Share of adults that believed a ChatGPT-generated text about travel was made by an Artificial Intelligence (AI) or a human in the United States as of March 2023

Characteristic	AI	Human or Human-edited
-	-	-
-	-	-

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Release date

March 2023

More information

Region

United States

Survey time period

February 20 to 26 and March 22 to 25, 2023

Number of respondents

1,920¹

Supplementary notes

¹ The study included two surveys: one focusing on GPT-3.5 (including 1,920 respondents surveyed from February 20 to 26, 2023) and one based on texts generated by GPT-4.0 (including 1,394 respondents surveyed from March 22 to 25, 2023).

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