Programmatic mobile video ad spending in the U.S. 2016-2020

The graph shows data on the programmatic mobile video display advertising spending in the United States from 2016 to 2020. In 2017, the mobile video programmatic ad spend amounted to approximately 5.35 billion U.S. dollars.

Programmatic mobile video ad spending in the United States from 2016 to 2020

Spending in billion U.S. dollars
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Source

Release date

April 2018

Region

United States

Survey time period

2016 to 2017

Special properties

mobile display ads transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology; includes ad spending on tablets; includes advertising that appears before, during or after digital video content in a video player

Supplementary notes

* Forecast.

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Statistics on "Mobile marketing in the U.S."

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