U.S. private label dollar sales share of CPG by department 2015

This graph depicts the private label dollar sales share of consumer packaged goods (CPG) in the U.S. in 2015, by department. For the 52 weeks ending November 1, 2015, the private label dollar sales share within the refrigerated food department was 30.5 percent.

Private label dollar sales share of consumer packaged goods (CPG) in the United States in 2015, by department

Private label dollar sales share
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Source

Release date

January 2015

Region

United States

Survey time period

52 weeks ending November 1, 2015

Supplementary notes

IRI Market Advantage; 52 weeks ending November 1, 2015 and same period prior year.

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Statistics on "Private label market in the U.S."

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