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Allocation of marketing technology budget 2016, by target
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Allocation of marketing technology budget 2016, by target
Distribution of marketing technology budgets in North America and United Kingdom in 2016, by target
by Statista Research Department,
last edited
Nov 15, 2016
The graph shows a distribution of marketing technology budgets in North America and United Kingdom in 2016, by segment. Based on results of a survey carried out in October 2016 among 377 marketers at companies with more than $250 million of annual revenue, it was found that 20 percent of MarTech budgets were spent on marketing software as a service in 2016.
Distribution of marketing technology budgets in North America and United Kingdom in 2016, by target
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by Statista Research Department,
last edited
Nov 15, 2016
The graph shows a distribution of marketing technology budgets in North America and United Kingdom in 2016, by segment. Based on results of a survey carried out in October 2016 among 377 marketers at companies with more than $250 million of annual revenue, it was found that 20 percent of MarTech budgets were spent on marketing software as a service in 2016.
- Show sources information
- Show publisher information
- Release date
- November 2016
- Region
- Canada, United Kingdom, United States
- Survey time period
- October 2016
- Number of respondents
- 377 marketers at companies with more than $250 million of annual revenue
Source
- Show sources information
- Show publisher information
- Release date
- November 2016
More information
- Region
- Canada, United Kingdom, United States
- Survey time period
- October 2016
- Number of respondents
- 377 marketers at companies with more than $250 million of annual revenue
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Marketing technology
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Statistics on "Marketing technology implementation"
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