Revenues in e-commerce in Germany 2017-2023, by segment

This statistic shows the revenues in the e-commerce sector in Germany in 2017, with a forecast for the years 2018 to 2023, broken down by segment. The electronics & media segment is forecast to generate a revenue of roughly 27.1 billion euros in 2023. By comparison, the furniture & household segment is forecast to generate a revenue worth 13.2 billion euros that same year.

Forecast of revenue development in e-commerce in Germany from 2017 to 2023, by segment

FashionElectronics & mediaToys, hobby & DIYFurniture & householdGroceries & drugstores
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Source

Release date

August 2019

Region

Germany

Survey time period

2019

Supplementary notes

* Forecast.

The e-commerce market includes sale of physical goods via a digital sales channel to private consumers (B2C). The study includes data on purchases via desktop computer (incl. notebooks; laptops) and mobile devices (i.e. smartphones; tablets). Not included are digitally distributed service providers (see: e-services), digitally sold good in B2B markets as well as the digital acquisition and resale of used, repaired or damaged goods (re-commerce; C2C).
The e-commerce market is divided into the following segments: fashion; electronics & media; groceries & drugstores; furniture & household; toys, hobby & DIY.

For information on methodology, click here.

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