Television industry in India

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Statista dossier on television market and usage in India

This statistic presents a range of statistics about television industry in India, giving an overview of the market. This is followed by chapters on industry finances, advertising and subscriptions in television, differences in formats, and ends with a general overview of the viewership across the country.

Table of contents

  • 1. Overview
    • TV households in India 2018-2023

    • Value of the TV industry in India from 2007 to 2021

    • Indian television industry market size from FY 2017-FY 2022

    • Number of employees in the television industry in India 2013-2022

    • Pay TV penetration rate in India 2018-2023

  • 2. Industry finances
    • Total revenue of broadcast industry in India 2013-2024

    • Value of the television distribution market in India 2017-2021

    • FDI inflows in information and broadcasting sector India 2012-2019

    • Revenue of films from cable and satellite television rights India 2013-2024

    • Revenue of TV industry in India by source 2013-2024

  • 3. Advertising & subscriptions
    • Leading TV advertisers in India by number of weekly ad insertions 2019

    • Share of TV ad spends in India 2014-2019

    • TV advertising revenue in India 2007-2024

    • Value of TV broadcasters' advertising revenue in India 2013-2024

    • Value of TV broadcasters' subscription revenue in India 2013-2024

  • 4. TV formats
    • Number of pay TV subscribers in India 2016-2024

    • Direct to home (DTH) subscribers in India 2018-2023

    • Number of Free Dish subscribers in India 2018-2023

    • Subscription revenue from OTT video platforms India from 2018-2024

    • Number of pay C&S households in India 2018-2023

  • 5. Viewership
    • Leading TV channels in India by number of weekly impressions 2019

    • TV viewership in India -by age group 2017

    • Leading TV Hindi GEC channels in India by number of weekly impressions 2019

    • Leading TV English news channels in India by number of weekly impressions 2019

    • TV viewership share in the south market in India- by state 2017

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