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Brazil: online shopping penetration 2017-2019, by age
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Brazil: online shopping penetration 2017-2019, by age
Penetration rate of online shopping among internet users in Brazil from 2017 to 2019, by age
by Statista Research Department,
last edited
Sep 23, 2019
During a 2019 survey, 40 percent of responding internet users aged 35 to 44 from Brazil stated that they had bought products and/or services online in the 12 months leading up to the survey. The share fell from 43 percent in 2017 and 42 percent in 2018. In the age bracket 25 to 34, the rate fell only by one percent in the presented period, from 46 to 45 percent. In 2018, e-commerce in Brazil generated an estimated 28 billion U.S. dollars in revenue, out of which nearly a third was generated by mobile sales.
Penetration rate of online shopping among internet users in Brazil from 2017 to 2019, by age
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by Statista Research Department,
last edited
Sep 23, 2019
During a 2019 survey, 40 percent of responding internet users aged 35 to 44 from Brazil stated that they had bought products and/or services online in the 12 months leading up to the survey. The share fell from 43 percent in 2017 and 42 percent in 2018. In the age bracket 25 to 34, the rate fell only by one percent in the presented period, from 46 to 45 percent. In 2018, e-commerce in Brazil generated an estimated 28 billion U.S. dollars in revenue, out of which nearly a third was generated by mobile sales.
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- Release date
- August 2019
- Region
- Brazil
- Survey time period
- November 2016 to June 2017; November 2017 to May 2018; October 2018 to March 2019
- Number of respondents
- (varies)
- Age group
- 10 years and older
- Method of interview
- Computer-assisted telephone interviews (CATI)
- Supplementary notes
- Figures for 2017 and 2018 come from earlier publications.
Source
- Show sources information
- Show publisher information
- Release date
- August 2019
More information
- Region
- Brazil
- Survey time period
- November 2016 to June 2017; November 2017 to May 2018; October 2018 to March 2019
- Number of respondents
- (varies)
- Age group
- 10 years and older
- Method of interview
- Computer-assisted telephone interviews (CATI)
- Supplementary notes
- Figures for 2017 and 2018 come from earlier publications.
Other statistics on the topic
Internet usage in Brazil
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Statistics on "Internet usage in Brazil"
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- Countries with the highest number of internet users as of March 2019 (in millions)Countries with the highest number of internet users 2019
- Number of internet users in selected Latin American countries as of January 2019 (in millions)Latin America: internet users 2019, by country
- Number of internet users in Brazil from 2017 to 2023 (in millions)Brazil: number of internet users 2017-2023
- Internet user penetration in Brazil from 2017 to 2023Brazil: internet user penetration 2017-2023
- Share of internet users in Brazil in 2017, by age groupBrazil: share of internet users 2017, by age
- Reasons for not using internet in Brazil in 2017Brazil: reasons for not using internet 2017
- Share of internet users who are more concerned about their online privacy compared to a year ago as of February 2019, by countryGlobal opinion on concern about online privacy 2019, by country
- Usage
The most important statistics
- Average daily time spent on the internet in Brazil in 2017 and 2018 (in minutes)Brazil: daily online minutes 2017-2018
- Internet usage frequency in Brazil as of January 2018Brazil: frequency of online access 2018
- Leading internet activities in Brazil in 2019Brazil: leading internet activities 2019
- Most popular digital properties in Brazil in January 2018, based on number of unique visitors (in millions)Most-visited online properties in Brazil 2018
- Ranking of countries with the highest amount of active online entertainment users in 2018Country ranking by active users of online entertainment in 2018
- Leading platforms for viewing video content in Brazil in 2018Brazil: preferred video platforms 2018
- Most popular digital original television shows based on audience demand in Brazil in 2018 (in million average demand expressions per day)Most in-demand digital original shows in Brazil 2018
- Level of trust in selected media in Brazil in 2018Brazil: trust in selected media 2018
- Social media
The most important statistics
- Number of social network users in Brazil from 2017 to 2023 (in millions)Brazil: number of social network users 2017-2023
- Social network user penetration in Brazil from 2017 to 2023Brazil: social network penetration 2017-2023
- Distribution of social media users in Brazil in 2019, by ageBrazil: age distribution of social network users 2019
- Distribution of social media users in Brazil in 2019, by genderBrazil: gender distribution of social network users 2019
- Average daily time spent on social media in Brazil in 2017 and 2018 (in minutes)Brazil: time spent on social media 2017-2018
- Most popular social networks based on share of users in Brazil in 2018Brazil: user share of leading social networks 2018
- Which of these things have you done on social networks in the past 4 weeks?Popular social media activities in Brazil 2017
- E-commerce
The most important statistics
- Brazil: retail e-commerce revenue forecast from 2017 to 2023 (in billion U.S. dollars)Total retail e-commerce revenue in Brazil 2017-2023
- Most popular online retailers in Brazil in March 2019, based on number of unique visitors (in millions)Brazil: most-visited online retailers 2019
- Most popular retail e-commerce categories in Brazil in 2018, by revenue shareBrazil: retail e-commerce category revenue share 2018
- Number of e-commerce users in Brazil from 2017 to 2023 (in millions)Online retail users in Brazil 2017-2023
- Digital buyer penetration in Brazil from 2017 to 2023Digital buyer penetration in Brazil 2017-2023
- Penetration rate of online shopping among internet users in Brazil from 2017 to 2019, by genderBrazil: online shopping penetration 2017-2019, by gender
- Penetration rate of online shopping among internet users in Brazil from 2017 to 2019, by ageBrazil: online shopping penetration 2017-2019, by age
- Frequency of online shopping among internet users in Brazil in 2019Brazil: online shopping frequency 2019
- Mobile internet
The most important statistics
- Share of web traffic in Brazil as of March 2019, by deviceBrazil: web traffic share 2019, by device
- Internet usage rate in Brazil in 2019, by access deviceBrazil: internet user penetration 2019, by device
- Number of mobile phone internet users in Brazil from 2017 to 2023 (in millions)Brazil: mobile phone internet users in Brazil 2017-2023
- Mobile phone internet user penetration in Brazil from 2017 to 2023Brazil: mobile phone internet user penetration 2017-2023
- E-commerce sales revenue in Brazil in 2018 and 2022, by device (in billion U.S. dollars)Brazil: e-commerce sales 2018-2022, by device
- Share of mobile commerce transaction volume in Brazil from January 2011 to June 2018Brazil: m-commerce transaction volume 2011-2018
- Countries with the highest number of mobile app downloads from 2016 to 2018 (in billions)Leading countries ranked by mobile app store downloads 2016-2018
- Leading smartphone app categories in Brazil in 2018Brazil: leading mobile app categories 2018
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Statistics on "Internet usage in Brazil - User demographics"
- Countries with the highest number of internet users 2019
- Latin America: internet users 2019, by country
- Brazil: number of internet users 2017-2023
- Brazil: internet user penetration 2017-2023
- Brazil: share of internet users 2017, by age
- Brazil: reasons for not using internet 2017
- Global opinion on concern about online privacy 2019, by country
Statistics on "Internet usage in Brazil - Usage"
- Brazil: daily online minutes 2017-2018
- Brazil: frequency of online access 2018
- Brazil: leading internet activities 2019
- Most-visited online properties in Brazil 2018
- Country ranking by active users of online entertainment in 2018
- Brazil: preferred video platforms 2018
- Most in-demand digital original shows in Brazil 2018
- Brazil: trust in selected media 2018
- Brazil: leading online news brands 2019
- Attitudes towards the internet in Brazil 2017
- Americas: internet freedom in selected countries 2019
Statistics on "Internet usage in Brazil - Social media"
- Brazil: number of social network users 2017-2023
- Brazil: social network penetration 2017-2023
- Brazil: age distribution of social network users 2019
- Brazil: gender distribution of social network users 2019
- Brazil: time spent on social media 2017-2018
- Brazil: user share of leading social networks 2018
- Popular social media activities in Brazil 2017
Statistics on "Internet usage in Brazil - E-commerce"
- Total retail e-commerce revenue in Brazil 2017-2023
- Brazil: most-visited online retailers 2019
- Brazil: retail e-commerce category revenue share 2018
- Online retail users in Brazil 2017-2023
- Digital buyer penetration in Brazil 2017-2023
- Brazil: online shopping penetration 2017-2019, by gender
- Brazil: online shopping penetration 2017-2019, by age
- Brazil: online shopping frequency 2019
- Brazil: online shopping spending 2019
- Brazil: preferred online shopping channels 2019
- Brazil: most popular online payment methods 2019
Statistics on "Internet usage in Brazil - Mobile internet"
- Brazil: web traffic share 2019, by device
- Brazil: internet user penetration 2019, by device
- Brazil: mobile phone internet users in Brazil 2017-2023
- Brazil: mobile phone internet user penetration 2017-2023
- Brazil: e-commerce sales 2018-2022, by device
- Brazil: m-commerce transaction volume 2011-2018
- Leading countries ranked by mobile app store downloads 2016-2018
- Brazil: leading mobile app categories 2018
Further related statistics
- South Korea: most popular online shopping properties 2019
- Global online shopping order value 2019, by traffic source
- Mexico: online shopping frequency 2018
- Products returns after Christmas online shopping in Sweden 2019
- Mexico: quarterly online shopping spending 2017-2018
- Canada frequency of online shopping 2016-2018
- Top 5 foreign countries for online shopping in the Nordics 2018
- Online shopping penetration in Great Britain 2015-2019, by device
- Most popular online shopping products and services in Germany 2014-2018
- U.S. average online shopping order value 2019, by device
- U.S. online shopping payment method preference 2018
- Global online shopping frequency 2018
- Online shopping transaction value 2018, by category
- Mexico: most popular online shopping categories 2018
- Mexico: payment methods used in online shopping 2018
- Online shopping mall customer satisfaction index in South Korea 2018
- Mexico: devices used for online shopping 2018
- Online shopping frequency in the age group of 25-34 years in Finland 2018
- Online shopping frequency among consumers Vietnam 2018, by gender
- Colombia: online shopping devices 2018
- Sinterklaas extra online shopping revenue in the Netherlands 2014-2018
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