In 2022, the median click-through rate (CTR) of sponsored display ads on Amazon in the United States stood at 0.25 percent. Click-through rate (CTR) is calculated as the total number of clicks divided by the total number of impressions attributed to the advertising campaign in question.
Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022
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Statistics
Perpetua Labs Limited. (March 31, 2023). Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022 [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1377506/amazon-sponsored-display-ctr-usa/
Perpetua Labs Limited. "Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022." Chart. March 31, 2023. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1377506/amazon-sponsored-display-ctr-usa/
Perpetua Labs Limited. (2023). Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1377506/amazon-sponsored-display-ctr-usa/
Perpetua Labs Limited. "Median Amazon Sponsored Display Click-through Rate (Ctr) in The United States from 2020 to 2022." Statista, Statista Inc., 31 Mar 2023, https://www.statista.com/statistics/1377506/amazon-sponsored-display-ctr-usa/
Perpetua Labs Limited, Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022 Statista, https://www.statista.com/statistics/1377506/amazon-sponsored-display-ctr-usa/ (last visited May 13, 2024)
Median Amazon sponsored display click-through rate (CTR) in the United States from 2020 to 2022 [Graph], Perpetua Labs Limited, March 31, 2023. [Online]. Available: https://www.statista.com/statistics/1377506/amazon-sponsored-display-ctr-usa/