Share of adult consumers who are more likely to engage with ads that are tailored to them in the United States as of December 2018
Consumer more likely to engage with tailored ads in the U.S. 2018
The statistic shows the share of adult consumers who are more likely to engage with ads that are tailored to them in the United States as of December 2018. According to the survey results, more than half of responding U.S. adults agreed that they would be more likely to engage with ads that were tailored to them.
Share of adult consumers who are more likely to engage with ads that are tailored to them in the United States as of December 2018
Share of respondents
Agree52%
Disagree34%
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Source

Release date

December 2018

Region

United States

Survey time period

December 2018

Consumer more likely to engage with tailored ads in the U.S. 2018
The statistic shows the share of adult consumers who are more likely to engage with ads that are tailored to them in the United States as of December 2018. According to the survey results, more than half of responding U.S. adults agreed that they would be more likely to engage with ads that were tailored to them.
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